Finland has an abundance of outstanding design brands with a strong identity, but, unfortunately, they are not familiar to many people. This idea became the launching pad for the Fintastic concept, a project that will introduce several wonderful Finnish design companies to the Swedish market.
Fintastic brings together seven Finnish brands – Cover Story Paint, Finarte, Woodio, Vieser, Johanna Gullichsen, Ornäs and the designer Hanna Anonen – to create an exhibition for Stockholm Design Week 2022. All seven of the companies will get the opportunity to showcase their most relevant and interesting products at the residence of the Finnish ambassador. The curator of the exhibition is the Swedish stylist Annika Kampmann.
“We are thrilled to be able to present this new wave of Finnish design to the Swedish public. Design is one of the best-known aspects of Finnish culture in Sweden, but many are only aware of the older classics. We now hope that Swedes with an interest in design will discover these contemporary designers and companies working at the highest level,” says Elna Nykänen Andersson, Press and Cultural Councellor for Finland’s Embassy in Stockholm.
The project is the brainchild of Heli Thorén, a Finnish communications consultant from Moon Shooters, and James Stokes, a photographer living in Sweden. The idea is for Stockholm to be the first stop for the exhibition, and for Fintastic to continue to other countries with a new format and composition.
Fintastic will be open from 8 February to 10 February, between 10 a.m. and 5 p.m. at the address Västra Trädgårdsgatan 13. By invitation only.
Cover Story – Plastic-free paints in exceptional colors. “We believe that the shade of the walls is the most important element of the interior, and because finding the perfect shade is demanding, our color chart is carefully curated by a professional. That way, each of our shades is just right, and there are no wrong options.”
Finarte – “Finarte is a Finnish family business and the leading design house for Finnish rugs. Since 1985, we have made rugs that reflect a careful balance of heritage and creativity, tradition and modernity, innovative design and sustainable materials.”
Hanna Anonen – Hanna Anonen’s works are reinventing the image of Finnish modern design and have received international attention. Hanna Anonen’s style is bold and unique and her expert skills have gained her assignments from many Finnish brands.
Johanna Gullichsen – Founded in 1989, Johanna Gullichsen textile studio supplies high-quality woven fabrics, homeware products and fashion accessories with graphic patterns and beautiful textures. With a flagship store and head office in the centre of Helsinki, the company promotes sustainable local manufacturing.
Ornäs – Favouring durability over passing trends, Ornäs continues to carve its own path in the footsteps of Hiort af Ornäs. We share his passion for quality, artistically ambitious design, aesthetics and craftsmanship, right down to the finest detail.
Vieser – Vieser offers superior quality, functionality and durability. We focus on the design of our products and sustainable development. Our goal is to serve the markets with stylish solutions that belong in the modern home and improve the daily lives of our customers.
Woodio – Woodio is a Finnish modern-day interior design brand that combines the best Nordic design traditions with the use of sustainable biomaterial innovation in a contemporary way.
Our design philosophy is based on our Nordic heritage “form follows function”.